Objective
The bachelor’s in management is a comprehensive 3-year program delivered jointly with Brest Business School accredited by the French Ministry of Higher Education and Research and leads to the Licence degree (equivalent to a Bachelors degree -Bac+3, Level 6).The program is also accredited by RNCP (RNCP Number 39677). The program begins with a foundation year focused on the core principles of Management, followed by a second year emphasizing international perspectives, and culminates in a specialized third year. This curriculum is designed to transform students into responsible business developers,who are operational, globally-minded and equipped with both technical expertise and strong inter personal skills.During the first two years, students will study at Institut Technique Supérieur du Management International (ITSMI) in Paris. The final year will takes place at Brest Business School in the city of Brest. Students have the option to choose their language of instruction, enrolling ineither the French Track or the English Track available via our online platform.
Year 1
- Fundamentals of Marketing
- Introduction to Law
- Economics
- Motivational Management
- Marketing Research and Market Economics
- Customer Relationship Management
- Principles of Accounting
- Resume Workshop
- English/French
Year 2
- Operational Marketing
- Operational Negotiation
- Fundamentals of Tourism
- Fundamentals of Law
- Operational Negotiation
- Marketing Research and Market Economics ( Advanced)
- Communication
- Principle of Finance
- Customer Relationship Management ( Advanced)
- English/French
Year 3
- International Affairs
- Business Accounting
- General Knowledge
- Public Speaking
- Internship Workshop
- Strategic Business Unit
- Contemporary Economy
- New Information Technology Tools
- English/French
- Pre-thesis
Prerequisite
Baccalauréat or certified diploma of level +2 minimum. Candidates are selected following individual case study and interview. The selected International candidates should have passport and visa.
Career Opportunities
Our graduates hold strategic positions in sales, marketing, human resources or international trade. Our syllabus is framed meticulously so that the students get a chance to explore all the areas and choose what suits them. They may consider careers as sales manager, marketing manager, community manager or human resources assistant, to name but a few.
