Objective
This 15 Months programme brings to students the marketing tools and methods to efficiently and diligently study and understand various markets. Based on a 3-semester schedule that runs entirely in English, this programme offers a unique opportunity to merge theoretical training and practical understanding of international marketing and get access to key positions in various industries. Neuroscience Marketing techniques, Accounting and Finance Management will set the students up for a solid future. A comprehensive view of marketing and management awaits you.
Semester 1
- Ethic & Sustainable Development
- Corporate Social Responsibility
- Financial Management
- Cross-Cultural Management
- Fashion Management
- Business English
- French Language
Semester 2
- From Digital Marketing to Social Communication
- International Retail Management
- Innovation Management
- CIO Best Practices
- International Marketing Strategy
- Business English
- French Language
Semester 3
- Internship
- Internship Report
Prerequisite
Baccalauréat or certified diploma of Bac+3 minimum, language certificate (5.0 for IELTS in English or equivalent score for TOEIC or TOEFL certificates). Candidates selected following individual case study and interview. International students must have passport and be eligible for student visa.
Career Opportunities
The International Marketing Management MBA offers our graduates the opportunity to reach strategic managerial positions such as International Buyer, Business Development Director, International Business Consultant or International Exports Director. Our alumni have secured placements with the best of the industry.